Fanatics

From MacNN:

"Thousands of people lined up outside electronics stores in Japan on Saturday as Apple debuted its iPod Mini digital music player, according to the Mainichi Daily News. "About 1,500 people were lined up outside Apple's store in Tokyo's Ginza district before the store opened at 10 a.m. Tens of thousands of the devices have already reportedly been reserved by customers.""

I find it amazing that any company can create such a blockbuster product with this sort of a following. It's cult-like. Imagine 1,500 people queuing up outside a store in your city or town for the release of one luxury item that's not even on sale. Yeah, so it's consumerism gone mad, but still, it's an incredible thing for a modern company to achieve.

Will there be mass iPod marriages?

By Sam on July 26, 2004 10:50 AM | No Comments